MA Photography
Fall 2025
Project Overview
What started off as a classroom project turned into a fictitious brand design for myself. Combining elements from two individual projects into one.
Getting Started
The first part of this project is broken into five parts.
ANALYTICAL
ARTICULATION
LIGHT AND SHADE
TRANSLATION
ICON
All stemming from one object, my polaroid camera.
The final Icon is used in the branding of MA Photography.
Analytical
Articulation
Light and Shade
Translation
Icon
SKETCHES
The sketching phase for the icon mainly
focused on the actual shape of the camera.
I also played with details like
the film and wrist strap.
Final Icon + drafts
Design Application
After the final creation of my icon, I decided to combine designs with a previous word mark I created for myself. Creating a cross brand logo and identity.
Final LOGO
Color
Black and White
Outline
Design Purpose
Although this is a fictional brand of mine. I would love to use this identity in the future. The overall design system can be used to cover multiple avenues of art I love like traditional art, photography, and graphic design.
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